Inspired by our Serenade customers, we enhance the exclusiveness of

The Ultimate Service Experience

The newly designed AIS Serenade club that reflects the elegance, yet simple,
and still maintains the utmost service experience for our exclusive members’ digital lifestyle.

This summer is more special
Free! Serenade Pouch Limited Edition

When apply Serenade Package 1,099 THB or more at Serenade Club*
1 Apr. – 30 Apr. 2019 limited items 3,000 pieces or while supplier last
Pouch size 30x20 cm.

*For AIS members who apply package which monthly fee higher than current package

Enhance 5 exclusive experience with the unique and delicate design in every single detail, in collaboration with our internationally-acknowledged Thai partners, to satisfy you every time you receive our service at Serenade Club

See Seneration x PIA Interior

The design of digital age where all elements harmonised.


See Seneration x PIA Interior

The design of digital age where all elements harmonised.

Stylish

The combination of elegance and energetic.

Sophisticate

The chic “Champagne” colour to feel the tinge of digital gloss.

Signature

The uniquely design of “Façade” at every Serenade Club.

Simple

The Simplicity that sums up the enduring luxury.

Savor Serenade x CEREBRUM DESIGN

The state-of-the-art taste of our exclusive complimentary menu.

Savor Serenade x CEREBRUM DESIGN

The state-of-the-art taste of our exclusive complimentary menu.

Red Dot Award Designer

An inspiration of the colors with wisdom purple and solid gold of wealth. By using color overlapping and gradient of purple created senses dynamic of growth. Serenade solid gold stand clear as focal point. In overall the sense of modern luxury created.

Seasonal Creation

Savor our exclusive seasonal menus. For instance, the macaron that specially and uniquely handcrafted for AIS Serenade by Mandarin Oriental - one of the best macaron makers who truly understands the art of making macaron. Using our colours of logo, the shell is made from Piemont Almond powder mix with pure gold powder. The sweetness of crisp blueberries is combined with the sourness of fresh yogurt to create the perfect balance of great taste. We also reduce the amount of sugar to let you taste the natural sweetness of fresh fruits.

Scent Serenade x PANPURI

Enjoy the breath of “Serendipity,” a refreshingly pleasing scent full of energy created by Panpuri, Thailand’s leading brand in luxurious organic fragrance, available exclusively at Serenade Club.

Scent Serenade x PANPURI

Enjoy the breath of “Serendipity,” a refreshingly pleasing scent full of energy created by Panpuri, Thailand’s leading brand in luxurious organic fragrance, available exclusively at Serenade Club.

Serendipity

Indulge in the scent of warmth and relaxation. Naturally blend together the refreshing essentials from fruits and the warm and relaxing aroma from floral greenery for you to revive every time you receive the exclusive service at our Serenade Club.

Sound Serenade x HITMAN JAZZ

For the aesthetic of receiving the exclusive service at Serenade Club, soothing vibes are created by our carefully curated Groove Jazz music collection from Thailand’s first jazz record “Hitman Jazz”.

Sound Serenade x HITMAN JAZZ

For the aesthetic of receiving the exclusive service at Serenade Club, soothing vibes are created by our carefully curated Groove Jazz music collection from Thailand’s first jazz record “Hitman Jazz”.

Groove Jazz

Feel the vibes of calmness and relaxation, yet lively, via our Groove Jazz music designed by our partner, “Hitman Jazz”, who has been in jazz circles for more than a decade. With the popular Fusion music fused together with jazziness, resulted in the groove that suits our exclusive members’ lifestyle.

Service The Ultimate Service Experience

The utmost service from Serenade Ambassador under the concept of “beauty from inside to outside” and “beauty from outside to inside”.

Service The Ultimate Service Experience

The utmost service from Serenade Ambassador under the concept of “beauty from inside to outside” and “beauty from outside to inside”.

Heartedly Service Excellence

From inside to outside - the concept of servicing with “heart”

Enhancing the service with training course from world class expert to improve personality and service mind, in order to pass our service on to customers with heart.

Newly Designed Uniform

From outside to inside - with our new uniform to support our “with heart” service

Our tailor-made uniform, elaborately designed and produced from comfortable fabric, reinforces our ambassadors’ magnificence. Scarf and pocket square imprinted with “Serenade Monogram” pattern specially designed by the renown Thai designer “VATANIKA” builds up a unique trait to our Serenade Ambassadors.

Experience the utmost service at 20 Serenade Club this year

Altogether the exclusive space for Serenade members, either Serenade Club and Serenade Room, are 40 branches nationwide.

Current Serenade Clubs

  • 1 Siam Paragon
  • 2 Central Chidlom
  • 3 Central EastVille
  • 4 Paradise Park
  • 5 The EmQuartier
  • 6 Central Pinklao     
  • 7 Central Rayong
  • 8 Central Westgate
  • 9 Central Festival Chiangmai
  • 10 Central Festival Hat Yai
  • 11 The Mall Bangkapi
  • 12 ICONSIAM